That is the mission of Emerald Insurance Advocates, an independent insurance agency in Southern Pines, NC, founded by Libby Woolcock, MBA, LUTCF, a fifteen-year insurance veteran and Lamplighter Award recipient. Emerald Insurance Advocates serves military families, veterans, small businessowners, and families throughout the Fort Bragg corridor and Moore County area, with access to nearly 100 insurance carriers, including Liberty Mutual. Whether you are navigating a PCS move, protecting a growing business, insuring a home or rental property, or simply looking for an agent who answers the phone and knows your name, Emerald Insurance Advocates was built for you. Licensed in North Carolina, Texas, and Kentucky. Trusted Choice member. Schedule your consultation today.

We’re thrilled you've stopped by our woman-owned, veteran-owned independent insurance agency—built on nearly 15 years of expertise and a deep commitment to serving our community.

At Emerald Insurance Advocates, we believe insurance should be simple, accessible, and focused on YOU. Whether you need coverage for your home, car, business, or income, we’re here to guide you with integrity, expertise, and genuine care.

Our goal? To leave every person we help in a better place than when they started with us. With a digitally enabled process that makes things easy, getting the protection you need has never been simpler.

Thank you for being here—we can’t wait to serve you!

The team at this agency is phenomenal. They handle everything quickly and professionally. Don't look any further for your insurance needs—give them a call today!

Miguel P.

I have so many different things to worry about right now. It means so much to me that I can trust all of this to a team I can trust 100%. Thanks to all of you!

Robert B.

If you're considering doing business with these guys don't waste your time going anywhere else. They're the best in the business. Call them today - you won't regret it.

Maria P.

The team at this agency is phenomenal. They handle everything quickly and professionally. Don't look any further for your insurance needs—give them a call today!

Miguel P.

I have so many different things to worry about right now. It means so much to me that I can trust all of this to a team I can trust 100%. Thanks to all of you!

Robert B.

I’ve never had such a positive experience with an insurance company. They made everything so easy. Highly recommend you call them!

Laura G.

I had so many questions, and they answered them all with patience. Great service and care! Don’t hesitate to call them today.

Ashley R.

Switching to this agency was the best decision I made. They found me great coverage at a better price. Highly recommend calling them!

Kevin S.

I’ve never had such a positive experience with an insurance company. They made everything so easy. Highly recommend you call them!

Laura G.

I had so many questions, and they answered them all with patience. Great service and care! Don’t hesitate to call them today.

Ashley R.

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We're here to make good things happen for other people.

We believe insurance should be simple, accessible, and focused on YOU. Whether you need coverage for your home, car, business, or income, we’re here to guide you with integrity, expertise, and genuine care.